Stewart Air Conditioning & Heating delivers expert HVAC services across central Kentucky, from Lexington to Nicholasville, Georgetown, Versailles, Winchester, and beyond.
Stewart AC has been a trusted name in heating and cooling since 1976 — a family-owned business built on honest service, competitive pricing, and treating every home like their own. But their digital presence wasn't telling that story. The existing website was built on Thryv's proprietary platform — limited in design, slow to load, difficult to update, and invisible on Google for the local searches that drive HVAC business.
We partnered with Stewart AC to rebuild their digital foundation from the ground up: a modern, fast, mobile-first website designed to convert emergency searches into phone calls, a comprehensive local SEO strategy targeting every service area in central Kentucky, and full Google Business Profile optimization to dominate the local map pack where HVAC searches happen.
What Makes This Project Special
Every project we take on is unique. Here's what makes Stewart Air Conditioning & Heating stand out.
Local Market Expertise
Deep understanding of HVAC search patterns in central Kentucky — from emergency repair queries to seasonal maintenance searches across 8+ service areas.
50 Years of Trust
Stewart AC's five decades of service and stellar reviews are their greatest asset. We built the digital strategy to amplify that trust across every search touchpoint.
Platform Migration
Moving from Thryv's locked-in builder to a modern, owned website. Full content ownership, better performance, and no monthly platform fees eating into margins.
Beautiful on Every Device
From desktop to mobile, the Stewart AC website delivers a seamless experience. Over 70% of HVAC searches happen on mobile — often from homeowners standing next to a broken unit.
Desktop
Tablet
MobileWhat We Built
A comprehensive digital strategy designed to turn local searches into service calls and build long-term visibility in every market Stewart AC serves.
Modern Website Design
- Mobile-first responsive design optimized for emergency searches
- Click-to-call buttons on every page for instant contact
- Service area pages for Lexington, Nicholasville, Georgetown, Versailles, Winchester, Midway, Paris, and Richmond
Local SEO Strategy
- Keyword research targeting "HVAC repair near me," "AC service [city]," and emergency search terms
- Location-specific landing pages with unique content per service area
- LocalBusiness and HVAC service schema markup for rich search results
Google Business Profile
- Complete GBP optimization — categories, attributes, service areas, and business description
- Regular Google Posts with seasonal offers and service updates
- Photo strategy showcasing real work, team, trucks, and equipment
Review & Reputation Strategy
- Review generation workflows to build consistent 5-star feedback
- Existing reviews highlighted on-site with schema markup for star ratings in SERPs
- BBB accreditation and trust signals prominently featured
Citation & Directory Management
- NAP consistency audit across 50+ local directories and platforms
- Correct and update business info on Yelp, BBB, Angi, HomeAdvisor, and industry-specific platforms
- Structured data to ensure Google trusts business name, address, and phone number
Content & Conversion Strategy
- Service pages with detailed descriptions of AC repair, furnace repair, maintenance, and installation
- Trust-building content highlighting 50 years of service, BBB membership, EPA certification, and licensing
- Seasonal blog content targeting pre-summer AC tune-ups and pre-winter heating checks
How We Helped
We provided a comprehensive suite of services to transform Stewart AC's digital presence and drive real business growth.
Website Design
Local SEO
GBP Optimization
Review Strategy
Content Strategy
Let's Build Something Amazing Together
Inspired by what we built for Stewart Air Conditioning & Heating? Let's discuss how we can create something equally impressive for your HVAC business.